
Because love tastes like Proudi.
The mission: to break down pet food stereotypes and provide the best quality nutrition for dogs and cats. Dennis and his new team of food scientists and animal nutritionists worked tirelessly, putting heart and soul into developing a premium raw food he could trust. In the end, he was so Proud of the product they had created, he named it Proudi.
Soon after, Dennis fell in love with an orphaned domestic short-haired called Muffin and welcomed him into his family. He immediately faced the same dilemma regarding what to feed him. So, with just as much care and precision, Dennis and his team developed Proudi for cats.
Dennis’s philosophy is, “The quality of ingredients defines the health of the animal.” That’s why nothing goes into Proudi that we wouldn’t put on our own plates. Our patties contain 100% human-grade ingredients, minimally processed in an Australian human-grade facility and scientifically formulated to perfectly meet the nutritional needs of dogs and cats.